Election night with Donald Trump for Bloomberg Businessweek


I spent election night covering Donald Trump's rally for Bloomberg Businessweek. You can see the results in these spreads from the Nov. 14-20, 2016, issue of the magazine. There are additional images on the Bloomberg website: Inside Election Night at the Trump and Clinton Parties: Photos of shocked joy and stunned silence as the results came in.

What we know now that I didn't know then, was that Trump would win the election that night. The plan from the get-go was to have two covers, one from Clinton's rally and one from Trump's, each focusing on supporters. We thought my coverage would be of disappointed Trump supporters, but halfway through that really long night, it became apparent that I was covering a victory celebration. My friend Jonno Rattman, a photographer you should check out if you don't know his work, covered Clinton, and it was an honor to share the election night coverage with him. Check out the two covers side-by-side. His pictures are also seen next to mine in two of the 4-image spreads included here, and he had a couple of additional double-trucks not shown here.

A huge thank you to Clinton and Eugene (with whom I worked on the Bus to November project), and the wonderful designers and other editors at Bloomberg Businessweek. They had a great plan for the coverage going into the final day, and then when it all changed at the last minute, provided great support throughout the night and then made a magazine in a few hours on Nov. 9. I so rarely get to see the inner workings of editorial publishing up close, but in this case it was impressive to see it all come together.

All content © 2005-2017 M. Scott Brauer
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